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About Us


Welcome to Britara

As one of the most trusted names in diamond and fine jewelry industry, we proudly present an extensive variety of high-end jewelry online. Our aim is to modernize the way people purchase diamonds and jewelry, making the experience more satisfying and simplified than it usually is.

At Britara, we understand that diamond rings and jewelry is more precious than the stone itself. Whether you are buying an engagement ring or andiamonds studs for yourself, we understand the sentiments attached to it and we want to make the whole experience worth that love. That is why we strive to create great value in every piece through our incomparable quality and competitive prices.

Based in New York and Istanbul, our styles are inspired essentially by the beauty and glamour of thesedestinations. We consider our customers as precious as the jewelry we deal in, and that is why we offer an exclusive VIP customer service. Our experts can arrive at your doorstep to discuss your custom needs in the comfort and privacy of your home.



Britara is not your average jewelry retail store online. We cater to individual buyers as well as retailers looking for diamonds on wholesale prices, promising you the best value for your money, and that comes from a whole set of benefits you get exclusively at Britara.


Handcrafted in New York, each piece we offer is unique and trendy, yet timeless and pristine. We ensure quality at every level, starting from finding the finest form of diamond from across the world and handcrafting right according to the industry standards. We have a team of certified gemologists to inspect and ensure that each piece of our jewelry complies with the toughest quality standards.


As professionals, we focus on what our customers’ desire, and we believe that they deserve exactly that. For that reason, we offer complete customization services. Anything you have in mind, we can carve it into reality. Moreover, we give a choice of nearly 50,000 diamonds, providing you the luxury to find the perfect fit.


At Britara, we believe every woman deserves to be able to approach any diamond in the world with no exaggerated mark ups. As major dealers of diamonds in NY, we promise a markup around 10 to 40 percent lower than what you get from most other jewelers. We have a unique business model that eliminates the unnecessary expenses such as maintenance of a huge inventory or a high-end store

As you can see, we deal directly with the dealers to the customers, passing the saving and value to you as well. With us, you will be saving hundreds and thousands on your purchase.



The value we offer doesn’t end at quality, cost, and customization. We aim to offer you the most amazing customer experience through exclusive services that top the overall value we deliver. These are the benefits you won’t be able to find anywhere else.

Free Diamond and Jewelry Consultation

We also offer free gemologist consultations 24/7. We can discuss with you your budget, and priorities in order to guide you best through the process of selecting the right diamond.
Our experts will be at your service, helping you with all of your concerns regarding the decision.

Diamond Exchange and Upgrades

Need a better diamond or jewelry in exchange for what you have? We will buy your older piece in exchange for more trendier and superior one at an amazing rate. Through this one-to-one private service, you get 100% CREDIT ON YOUR TRADE-IN.  
We buy both new and old jewelry and offer you a precious metal credit for it. If you have diamond jewelry, we will get it evaluated by our diamond experts who will quote its price as per its current worth. You can sell it or get it upgraded for larger stones or better cut or clarity.
We have kept the process simple and streamlined for you.Upload your diamond’s certificates or picture and contact our customer service at  or phone number to discuss your options.

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